Tag Archives: tips

D.C. Training Room Home to Listening Workshop

Every professional knows the importance of communication in the office, but we often neglect communication’s unsung hero: listening. This week our new Downtown D.C. Training Room played host to the Listening: The Superhero of Communication workshop. Facilitator Lou Hampton, a communications professional … Continue reading

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Office Leadership: Step-Up in Your Office Today!

Author: Gabrielle Jones Leadership. This is the hot topic in offices in Washington with the recent first meeting of the 113th Congress and the forthcoming presidential inauguration. How do you define leadership in business? Does having a large corner office, … Continue reading

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How to Build an Instagram Community!

Author: Isabelle Leichtman  According to the social analytics firm, Simply Measured, 40% of tops brands have started to use the Instagram as one of their top marketing strategies.  In August 2012 the image-based social media site beat social media site … Continue reading

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The Do’s and Don’ts of Content Marketing

Author: Gabrielle Jones Content is king; and content marketing reigns supreme in the contemporary office. You’ve likely at least toyed with the idea of starting a company blog, but taking the serious step of embarking on a full-fledged content marketing … Continue reading

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Networking During the Holidays – Step out of the Office!

Author: Gabrielle Jones One of the greatest things about having an office in Washington, D.C. is getting the privilege to experience the city’s cultural and networking offerings with your colleagues. During the holiday season it’s great to step outside your … Continue reading

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Holiday Gift-Giving in the Office!

Author: Isabelle Leichtman Holiday gift-giving in the workplace is a fun way to spread some holiday cheer throughout the office and show your appreciation for co-workers and clients (especially in shared office space)!  On the other hand, it can easily … Continue reading

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An Infographic About Infographics!

Considering how much we love infographics at the AdvantEdge blog, here is an infographic about making infographics!  An infographic goes through four main stages of production: research, design, publishing and promotion.  So study this ironic infographic  closely in order to … Continue reading

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Twelve Ways to Give Back During the 2012 Holidays

Author: Gabrielle Jones On the first day of Christmas…..I’m sure you know the song. The holiday season is a time of celebration through giving and receiving. One of the easiest ways to connect with your team and improve your community … Continue reading

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What Does Your Business Card Say About You?

Author: Isabelle Leichtman One basic marketing strategy that is often overlooked is the business card.  This small, yet important item can be one of the most influential tools in attracting business.  While we have discussed the importance of your company’s … Continue reading

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Your Logo and You

Author: Gabrielle Jones Whether you take a Coke or Pepsi approach, your logo is the visual representation of your business and its values. It is imperative that it makes the right statement and evolves with your company. With large companies … Continue reading

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Hurricane Sandy by the Numbers

“Hurricane Sandy’s economic toll is poised to exceed $20 billion after the biggest Atlantic storm slammed into the Eastern U.S., damaging homes and offices and flooding subways in America’s most populated city. The total would include insured losses of about $7 billion … Continue reading

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Getting the Most Out of Business Travel

Author: Isabelle Leichtman Between airlines, hotels, transportation and food, traveling can quickly turn expensive (whether it be personal or business-related).  On top of initial prices, travel taxes have recently increased in various cities in order to raise necessary local funds.  … Continue reading

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A Marketer’s Guide to Reddit!

Source: Prestige Marketing, Inc. “Marketers who threaten the Reddit community with spammy links and boring content will likely be destroyed, says Prestige Marketing. On the link-sharing site known as the ‘Front Page of the Internet,’ only the strong survive. Reddit receives 2.5 billion … Continue reading

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The Age of Digital Marketing

Author: Isabelle Leichtman While AdvantEdge has written many blogs giving tips detailing the best ways to use specific marketing tools (such as the social media website Pinterest and company surveys), we have yet to give an overview of all the … Continue reading

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Test your Office Team with the Marshmallow Challenge!

Is re-reading reports, arguing over figures, and miscommunicating facts the order of events at your typical team meeting? The status quo operating process in a typical American business can make collaboration difficult and drain the creativity and innovation out of … Continue reading

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