AdvantEdge Workspaces Blog

If you have looked into leasing office space in the Washington, DC area, you have likely ran across the term “Class A,” but just what is Class A office space?
Class A designation depends on the local market, but generally Class A office buildings are the most prestigious buildings in a market competing for premier office tenants. Class A office buildings are equipped with high-quality construction and finishes, state-of-the-art technology systems, premier location, exceptional accessibility, and market presence. In addition to these exceptional features and amenities, Class A office space is generally professionally managed, energy efficient, and more expensive than Class B and Class C office space.

“How do you want to work?”  It’s not a question someone who’s searching for shared office space often asks themselves.  However at AdvantEdge, the how is just as important as the where when it comes to the types of office solutions we provide.

A YouTube channel can be a powerful marketing tool to leverage for your small business. Video content is appealing to potential customers, and the format provides an opportunity to show different aspects of your company. If you have not yet worked on a business YouTube channel, now is the time to round out your online profile with diverse content that gives you a marketing advantage.

The podcast industry grows by the day, so why not start your own as well? Podcasts are a great way to connect and network with peers, reach new audiences, and grow your business. Launching one can raise your profile in your industry and provides a platform for discussing more long-form topics. Much like a blog or Instagram account, podcasts are another effective way for you to communicate with others. The best part? It’s incredibly easy to get started! Here are steps you need to take for launching a successful podcast:

A common piece of advice is to not care about what other people think. When it comes to growing a small business, this is only partially true. What clients put out on the internet can have a massive influence on growth and success. Positive reviews can confirm an outsider’s decision to chose a business while a negative review can steer them away. As a small business owner, it can be frustrating to have such a large part of your internet presence out of your control. However, there are many steps you can take to ensure that reviews become an asset to your business.

Now in September, it is clear that in 2020, and for months to come, we will be in a new normal. Instead of waiting for circumstances to change, all businesses need to adapt to the current social and economic landscape. You can set up your small business for success in the era of the pandemic with these three steps.

There has never been a more important time to support local small businesses. COVID-19 has eliminated a lot of things from our normal lives, but it hasn’t impaired our ability to encourage one another throughout these times. Read on for ways you can support fellow D.C. small businesses!